February 23 2012
February 23rd, 2012Posted by Benjamin Ha
Being environmentally cognizant has become the new way of thinking in terms of developing a profitable business. In the contemporary eco-conscious world, businesses are working toward incorporating environmentally friendly procedures into their production. Even practicing eco-friendly techniques or associating an eco-friendly logo design to your company may make the difference between financial profit and loss. [...]
February 15 2012
February 15th, 2012Posted by Sarah Thomas
A few weeks ago, I explored three avenues for social media marketing for urban planners and urban planning firms. The social media marketing steps discussed in that blog are just a handful of steps for an urban planning firm to promote themselves online. There are many different avenues a firm can take to promote itself [...]
January 25 2012
January 25th, 2012Posted by Jeff P Jilek
Who wouldn’t want a landscape architect to give them a business card full of seeds? Lush gives their clients free seeds with every business card! In this way, the card serves multiple purposes. One is branding, and another is of a much more practical purpose. The seeds are able to produce a landscape, a task [...]
January 18 2012
January 18th, 2012Posted by Sarah Thomas
Social media marketing has become a buzzword this decade. Every business seems to be hiring social media marketers now. Which social media network would be the most appropriate for a certain organization? This mini guide is meant to be a starting point for planners’ and architects’ research into social media marketing. Planning professionals should always [...]
January 11 2012
January 11th, 2012Posted by Jeff P Jilek
All businesses aim to make a lasting impression. Engineering firms are no exception, although a creative business card is rare in this field. This is a business card for the Canadian firm, Helix. As you can see, it seems very strange at first glance. For one, it is transparent blue. In addition, though, there seems [...]
January 02 2012
January 2nd, 2012Posted by Christine Camilleri
Each year, New York City’s network of Business Improvements Districts (BIDs) invests approximately $100 million worth of programs and services across the five boroughs. This network of 64 BIDs constitutes the largest network of its kind nationwide. Business owners, property owners, local merchant associations, elected officials, and urban planners have come to acknowledge the importance [...]
November 10 2011
November 10th, 2011Posted by Daniel Sheehan
It never hurts to have a good business card design. While they seem like a basic staple (and often times overlooked) of any firm, a good business card can make a break a sale for a company. Having a flashy business card could be the difference of a potential client picking up the phone and [...]
October 18 2011
October 18th, 2011Posted by Barrett Lane
From the beginning of its practice, planning has always been a discipline of engagement. Without engaging and interacting with city residents and constituents, planners would be lost with regards to making effective decisions and city plans. Now, with technology virtually omnipresent and more of these residents having access to data and city information, it’s imperative [...]
September 10 2011
September 10th, 2011Posted by Renée van Staveren
Global Site Plans is offering a 6-month to 1-year internship opportunity for contributing bloggers for topics related to business, marketing, design (website, graphic, and print), internet marketing, and content strategy. If you are a student with a passion and talent for writing about any of the aforementioned topics, then Global Site Plans wants you as a contributing blogger. We [...]
September 09 2011
September 9th, 2011Posted by Pamela Abee-Taulli
“Smart” is a Cyber Buzz Word Hawking & Einstein would have trouble keeping up with this term’s branding umbrella. “Smart” is a swirling universe of interlocking cyberstrings: system, network, knowledge, power, self-regulation, transparency, efficiency, sustainability, individuality, comprehensiveness, inclusivity. Smart cities draw on all of these. “Smart” is Open The cat is out of the bag [...]
July 07 2011
July 7th, 2011Posted by Shelley Rekte
As much as I enjoy commuting to work and school on my bicycle, oftentimes I dislike riding it for regular errands. Incomplete streets, limited bicycle trails, and routes are one problem, but a lack of bicycle facilities are another. When you’re hopping out of your car to patronize stores at strip malls, do you ever [...]
June 28 2011
June 28th, 2011Posted by Barrett Lane
As social media continues to grow and become part of the architecture and planning disciplines, design schools are increasingly integrating these essential services and networks as part of their marketing and communication, but also in their curriculum. With many design firms and city agencies incorporating these tools into their professional practice and branding, it is [...]
June 09 2011
June 9th, 2011Posted by Shelley Rekte
What do you consider when you think about humanity’s carbon footprint? Do you applaud those that drive an electric car? Or do you commend those who commute by bicycle or public transit? Maybe the fuel-efficient home is more desirable than keeping the thermostat low on cold days while wearing an extra layer of clothes? When [...]
June 01 2011
June 1st, 2011Posted by Ryan Champlin
In America, producing food has become the arena of large industrial farms operating with ultra efficiency. They have expansive tracts of land, large motorized equipment, unimaginable amounts of sugar-like substances and preservatives. Not to mention massive shipping and receiving systems. At the end of it all, we have a complex system of marketing and a [...]
May 31 2011
May 31st, 2011Posted by Barrett Lane
Twitter is a terrific micro-blogging platform that allows users to send 140 character messages to each other and the world. This form of social media allows for vast amounts of information to be sent in short bursts, but can also be a disaster for a user that may be new to the site. Even the [...]
February 07 2011
February 7th, 2011Posted by Renée van Staveren
Sloppy and ineffective marketing is the cause of half of all businesses failures within their first few years, this includes forgoing logo design. If you are a sole proprietorship or small business that is waiting until a few clients come your way until you begin the process of designing a logo and/or marketing materials, here [...]
