January 19 2012

Attention Architects: 5 Reasons You Need a Free Website Review

January 19th, 2012Posted by 

Are you an architecture student with a digital portfolio? Or an emerging professional seeking a client base? Or a designer with a growing architectural firm? If so, defining your brand and marketing your talents can be difficult. Fortunately, a free website review from Global Site Plans can help you build stronger industry distinction. Not quite convinced? Here […]

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January 18 2012

What is Social Media Marketing?: A Guide for Urban Planners

January 18th, 2012Posted by 

Social media marketing has become a buzzword this decade. Every business seems to be hiring social media marketers now. Which social media network would be the most appropriate for a certain organization? This mini guide is meant to be a starting point for planners’ and architects’ research into social media marketing. Planning professionals should always […]

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December 01 2011

The Importance of Branding Yourself in the Digital Age

December 1st, 2011Posted by 

As of October 31, 2011, we are living in a world of 7 billion people. The working population is around half of that. So, theoretically there are somewhere around 3.5 billion people looking for employment. These people all must compete with one another. In the wake of the recent economic meltdown, they have to compete […]

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November 24 2011

5 Suggestions for the FiELD9:architecture Website

November 24th, 2011Posted by 

This designer has a very impressive portfolio of work; the projects reveal sensitivity to sustainability, scale, texture, and function. At present, I feel the FiELD9: architecture website does not do justice to the talents and passions of the designer.  The “brand” FiELD9 is unique and innovative, and these suggestions are intended to support the needs […]

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November 01 2011

How Urban Planners Use Social Media to Engage Stakeholders

November 1st, 2011Posted by 

Two weeks ago, I discussed the various ways that urban planners and firms use social media to reach out and interact with public audiences (i.e. Facebook and Twitter).  While using these platforms is a good way of creating a base and engaging with users, knowing how to use these methods correctly and in the right […]

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September 10 2011

Fall 2011 Internship: Business and Marketing Blogger

September 10th, 2011Posted by 

Global Site Plans is offering a 6-month to 1-year internship opportunity for contributing bloggers for topics related to business, marketing, design (website, graphic, and print), internet marketing, and content strategy. If you are a student with a passion and talent for writing about any of the aforementioned topics, then Global Site Plans wants you as a contributing blogger. We […]

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June 03 2011

Roach Coaches and Gourmet Food Trucks

June 3rd, 2011Posted by 

Foodies, like myself, love to discover through social media any eat-on-the-street, inexpensive made-to-order food. Independent-minded cooks find a food truck an appealing alternative to owning a stationary restaurant which carries high overhead costs. You can find anything from Sudhi burritos, Korean tacos, empanadas and soul food.

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May 24 2011

Wal-Mart’s Home Delivery: What Does it Mean for Urban Planning?

May 24th, 2011Posted by 

Big-box retail outlets are not a staple of the urban design. Land is simply too expensive to devote to a single story of wide aisles and extensive parking. Wal-Mart and other global retailers are exploring ways to infiltrate the high-density, potential customer base of city centers. Internet marketing is common today, and home delivery goes […]

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April 11 2011

Importance of Keywords and Key Phrases in Search Engine Optimization (SEO)

April 11th, 2011Posted by 

Search engine optimization concentrates on editing website and web page content and HTML code to increase the relevance to specific keywords or key phrases that describe the content within the website and webpage. These keywords of keyphrases first appear in the TITLE section of the page. The TITLE section is the heading that you read […]

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April 04 2011

7 Smart Ways to Utilize Social Media and Networking Successfully

April 4th, 2011Posted by 

1. Map a Clear Objective Imagine that you’re goal is not to get higher search engine rankings – in fact, this is not the key to social media.  Instead, consider your company’s’ overall objective.  Some may include: Branding Networking Exposure Relationship/Trust Building Customer Relations 2. Customer Comes First While mapping out number one, your objective, […]

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March 28 2011

2 Myths of Social Media and Social Networking for Small Businesses

March 28th, 2011Posted by 

Myth #1: Sole-Proprietorships, Small, or Medium-Sized Companies Don’t Need Social Media Sole-proprietorships, small companies, and medium-sized companies can benefit from using social media and social networking to create a buzz and branding, just like large corporations.  Social media and social networking should be an integral part of any sole-proprietorship, small, or medium-sized business and marketing […]

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