Archive for the ‘Content’ Category

April 09 2012

How Much Should Website Maintenance Cost?

April 9th, 2012Posted by 

Creating and maintaining a website is a complex task that involves making decisions regarding design, branding, marketing, and content. How much should website maintenance cost? The answer is that the price is variable and dependent on a number of factors. Mostly, this depends on what maintenance of your website will cover, the total number of […]

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April 06 2012

Top Architecture Company Websites

April 6th, 2012Posted by 

An effective architecture company website can increase business and attract talented staff, which is why we’ve selected a few to illustrate how it SHOULD be done! We’ve selected these sites based on the following criteria: design, ease of use, copywriting, interactivity, use of technology, innovation and content. Rem Koolhaas, OMA Like any creative industry, architectural […]

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April 05 2012

How to Use E-mail Marketing for Your Urban Planning Business

April 5th, 2012Posted by 

Setting up an e-mail marketing campaign won’t take years or many board meetings. It’s simple to do, especially if you receive direction from a professional web marketing company to provide insight on e-mail campaign designs and e-mail marketing campaign packages. For example, one company Global Site Plans gains expertise from is MailChimp, which is a […]

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March 27 2012

The How-To’s of Building Your Email Marketing Contact List

March 27th, 2012Posted by 

Email marketing campaigns allow small-to-medium sized architecture, engineering, and urban planning firms reach larger audiences for a fraction of what traditional direct mail marketing cost. Imagine informing thousands of individuals about upcoming events, new products and services, publications, and news with the click of a mouse. With a Global Site Plans email marketing campaign package, an […]

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March 27 2012

You Get What You Pay For: Pricing Among Custom Static and Interactive Banner Advertisements

March 27th, 2012Posted by 

According to the Webby Awards, “It’s never easy to stand out in a crowd, but successful Interactive Advertising does just that.” Utilizing fully engaging, rich media experiences instead of static banners is what will make your environmental non-profit or small to medium sized company successful. Global Site Plans specializes in branding and content services for […]

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March 26 2012

What is Website Maintenance?

March 26th, 2012Posted by 

A website is a critical component of any business, large or small. In fact, websites may play an even more critical role in the growth of a small business that may have less marketing resources than a larger company. However, the existence of a website for your business is not enough to ensure its growth. Like […]

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March 22 2012

The Importance of Quality and Updated Content for your Urban Planning Website

March 22nd, 2012Posted by 

A “build it and forget it” method may not be the wisest of decisions for an urban planner when creating a website. It is a myth that a website can sustain itself after it’s developed. In fact, similar to your business, a website must be constantly maintained if you want it to continue to thrive. […]

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March 13 2012

Ecobuild 2012 Conference: London, United Kingdom

March 13th, 2012Posted by 

Are you interested in sustainability, but not sure where to get the latest information, sample products, and meet like-minded people? The upcoming Ecobuild conference in London, United Kingdom could be just the event for you. Ecobuild is, put simply, the place to go to update your environmental expertise and put yourself ahead of the competition […]

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March 08 2012

Examples of Website Maintenance Requests

March 8th, 2012Posted by 

Blogs are today’s “black.” Nowadays, many companies are incorporating personalized websites as part of the businesses’ Public Relations strategy to reach out to new and potential clientele, or the general public. So it is important, more so within the field of architecture, engineering, environmental non-profit, landscape architecture and urban planning, to maintain your website in […]

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February 29 2012

The Benefits of a Website for Planning and Design Businesses

February 29th, 2012Posted by 

Having a website is essential in today’s web-driven world. Many businesses use their websites to help drive sales, leads, and advertisements. Environmental design, urban planning, and architecture businesses can benefit from websites as well. In a previous blog about promoting your business online, I constantly mentioned creating a website first and foremost. Online advertising is usually […]

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February 24 2012

Components of Successful Architecture Website Design

February 24th, 2012Posted by 

Architecture is a highly visual and creative discipline, so how your work is presented – with prominent, large images is key to selling your company.  A gallery slideshow means clients don’t have to click on to the next image.  Before and after images of a project are strong adverts for the power of your services. News […]

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February 16 2012

5 Tips to Designing an Appealing Banner Advertisement

February 16th, 2012Posted by 

An ad banner advertisement is a form of advertising on the Internet, typically composed of an image that is linked to your company’s website. Banners are a unique form of advertising in which a company usually pays a fee based on the amount of traffic that the ad generates, or cost per click (CPC). The […]

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January 26 2012

The Benefits of Website Maintenance for Your Environmental Design Business

January 26th, 2012Posted by 

Within the field of architecture, engineering, environmental non-profit, landscape architecture and urban planning, attending to your website’s upkeep will help your business grow and continue to thrive. Clientele will most likely conduct research about your company prior to contacting you, and in today’s age, companies are always developing and maintaining websites to attract new and […]

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January 25 2012

Exceptional Landscape Architecture Business Card Designs

January 25th, 2012Posted by 

Who wouldn’t want a landscape architect to give them a business card full of seeds? Lush gives their clients free seeds with every business card! In this way, the card serves multiple purposes. One is branding, and another is of a much more practical purpose. The seeds are able to produce a landscape, a task […]

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January 19 2012

Attention Architects: 5 Reasons You Need a Free Website Review

January 19th, 2012Posted by 

Are you an architecture student with a digital portfolio? Or an emerging professional seeking a client base? Or a designer with a growing architectural firm? If so, defining your brand and marketing your talents can be difficult. Fortunately, a free website review from Global Site Plans can help you build stronger industry distinction. Not quite convinced? Here […]

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January 11 2012

Unique Engineering Business Cards that Wow

January 11th, 2012Posted by 

All businesses aim to make a lasting impression. Engineering firms are no exception, although a creative business card is rare in this field. This is a business card for the Canadian firm, Helix. As you can see, it seems very strange at first glance. For one, it is transparent blue. In addition, though, there seems […]

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January 09 2012

Planning and Architecture Blogs You Should be Reading, Part 2

January 9th, 2012Posted by 

In my last post, I suggested a few of my favorite general planning and architecture blogs.  However, this only skims of the surface of the general design community.  Now that you’ve gotten yourself acquainted with the basics, it’s time to dig deeper into the more specific, niche-oriented blogs. As any planner will tell you, cities […]

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December 26 2011

Planning and Architecture Blogs You Should be Reading, Part 1

December 26th, 2011Posted by 

As the semester winds down for design schools and budding planners and architects work their way through final reviews and exams, winter break arrives with nothing do to but eat, sleep, and read for pleasure.  One thing I like to do during the “off-season” (so to speak) is catch up on some of my favorite […]

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December 15 2011

How Website Maintenance Affects Search Engine Optimization (SEO): A Guide for Urban Planners and Architects

December 15th, 2011Posted by 

Designing a website to use as advertisement to expand an urban planning sole-proprietorship or architecture company is a beneficial investment; however, simply having a customized website design and optimizing it for search engines cannot be expected to continually rank well. If left undeveloped, you may lose the business your website initially produced; therefore, website maintenance is […]

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December 12 2011

Connect with The Grid on Facebook, Twitter, and LinkedIn

December 12th, 2011Posted by 

We know that you love reading new articles on The Grid right here on our site, but did you know that you can also keep up with your favorite stories and writers “off the grid” on your favorite social networks?  The Grid now goes wherever you go, with multiple social media streams to keep you informed […]

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